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New LinkedIn Feature Allows You to Follow Company Profile

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As I was going through business cards Sunday inviting people to connect, I noticed LinkedIn had recently added a new feature. The “Follow company” capability allows you to follow all of the updates to a company profile. Since I have a Business account, I’m not sure whether this is a free feature or not. However, [...]

How To Find Prospects on LinkedIn and Google

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Social media is ideal for networking, building relationships, and most importantly doing business. Often times, we do not know who we want to target until we can identify a contact at a particular company to reach out to. There are many ways to find people.  Below are two recorded screencasts that provide additional tips on [...]

Using Google Reader and TwitterFeed to Build Your Personal Brand on Twitter

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A few weeks ago there was some discussion on Twitter about how to share valuable content you find on the web or in blogs. Many folks are pasting titles and URLs or using the TweetMeme buttons on blogs to share posts. This can take up a large amount of time, just as Digg and social bookmarking [...]

8 Ways To Use Word of Mouth Marketing For Personal Branding

Word of Mouth is the outcome of giving people something of value to share and desire to want to tell others. How are you leveraging to build your personal brand?

Personal Demand Generation – Build Demand For You!

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Build a reputation of serving, trust, and excellence.
With droves of people jumping into social media, many are looking for ways to leverage this medium to actually improve their sales, marketing impact, and overall internet awareness. While these tools will help people find you online and discover your products and services, it’s important to realize there [...]

You have been Google’d – The Age of the Brandividual.

10 Ways to Improve Your Personal Brand Online