Mike D. Merrill Blog

5 Ways to Put the Sizzle into your Marketing. How are you creating sizzle in your marketing campaigns? What are you doing to make your customers crave just a sample of what you have to offer and come clamoring back for more. Ken Blanchard would call this Raving Fans. Tom Peters dubbed it the Pursuit of Wow.

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I recently had the pleasure of seeing Dr. Rick Rigsby speak and I was very moved by his message. I also thought about how this applies to personal branding and how we represent ourselves on social media. Many of us are consumed by the need to impress others as compared to making an impact in [...]

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Build a reputation of serving, trust, and excellence.
With droves of people jumping into social media, many are looking for ways to leverage this medium to actually improve their sales, marketing impact, and overall internet awareness. While these tools will help people find you online and discover your products and services, it’s important to realize there [...]

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Find Target Contacts at your Key Accounts

Whether you are an enterprise sales rep or territory sales rep, we are always looking to develop our target contact list for our named and territory accounts. Once developed, we can leverage into our broader sales campaigns. Now if you have a dedicated inside sales rep who is tasked with [...]