Why Would TV Viewers Surf The Web Simultaneously?
On September 14, 2009,
in advertising, Social Media Marketing,
by Mike D. Merrill (@mikedmerrill)
Nielsen just published a study stating that 57% of TV Viewers use the web simultaneously. Why is this and what are the implications?
Tagged with: @mikedmerrill • Facebook • Laptops • Mike Merrill • Nielsen • Social Media • TV Viewers
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