How To: LinkedIn Video Series

On September 13, 2011, in LinkedIn, Personal Branding, by Mike D. Merrill (@mikedmerrill)

I had the pleasure of joining WebBeat.TV recently to talk with Pelpina Trip about LinkedIn in a three part video series. I’ve long felt that LinkedIn is misunderstood as a valuable tool for networking, recruiting, prospecting and job search. My goal was to discuss some details of LinkedIn in hopes of getting more folks to take another look at LinkedIn. I also believe creating and optimizing your LinkedIn profile is an effective way to optimize your web presence for your personal name.

LinkedIn Video Series: Part 1

LinkedIn Video Series: Part 2

LinkedIn Video Series: Part 3 


Do you have any LinkedIn best practices you want to share. Please leave a comment below.

  • indoorDIRECT

    Great information Mike! Since the interview was on WebBeat TV it can be seen each week at thousands of quick-service restaurants nationwide like Taco Bell, Wendy’s Carl’s Jr., Hardee’s and McDonald’s.  Here is a map of locations.. or you can watch the show live on the Internet at: 

  • Bryce Christiansen

    Great tips Mike.

    Having those keywords in your profile can really make a difference.  I used their LinkedIn Skills beta feature to help find the keywords people were searching for and now my profile comes up about 437 times in the last 3 months. 

    You are right, people are underestimating the power of LinkedIn.  I’m working with some executives now to help them optimize their profiles and get more from their LinkedIn as well as other social media.  I’ll be sure to share your videos with them.

    Hope everything is going well for you.  You’re certainly making an impact in the social media world.


  • Mike D. Merrill

    Thanks for the feedback Bryce. I think many folks think it’s just your resume but they don’t realize how many recruiters use this site. Folks need to think about SEO for their profile.