Social media is ideal for networking, building relationships, and most importantly doing business. Often times, we do not know who we want to target until we can identify a contact at a particular company to reach out to. There are many ways to find people.  Below are two recorded screencasts that provide additional tips on discovering hidden LinkedIn profiles as well as email addresses for prospective customers, partners, or even employers.

LinkedIn Advanced Search Tip for Private Profiles

The goal of using a tool like LinkedIn is to not only learn a bit of background on a potential customer but also identify names of prospects. Now that you have a name, you want to find their contact information. The tip below will show you a neat trick to determine how companies format their email addresses.

How To Find Email Formats Via Google